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Online Ads& Micro-Targeting via Big Data

Due to its exceptional targeting based on our contact database, this is a rather unique service that we provide to the furniture market participants, showing your advertisements to a highly relevant professional audience across the entire Russian Web.

How does it work?

We have a fairly large segment of the furniture market database (more than 40,000 emails) that cannot be used for direct mailings: either because of being collected from the open sources or including people who do not like to receive newsletters, so they unsubscribed from any mailings in the past.

After uploading such addresses to the advertising platform, those emails are associated with particular user devices (2 or 3 devices per each address, on average), and that's how we build an audience segment to display your ads.

How does it work?

We have a fairly large segment of the furniture market database (more than 40,000 emails) that cannot be used for direct mailings: either because of being collected from the open sources or including people who do not like to receive newsletters, so they unsubscribed from any mailings in the past.

After uploading such addresses to the advertising platform, those emails are associated with particular user devices (2 or 3 devices per each address, on average), and that's how we build an audience segment to display your ads.

Big DataSegmentation

We can also include more specific target segments based on the behavior of the recipients of the newsletter that you previously sent through us, to reach those who opened but didn't click, or to display your ads to the users who didn't read it at all.

Here's What You Get

SETUP & PERFORMANCE CONTROL

Please rest assured while all the ads are being configured by our digital marketing specialist, who monitors performance throughout the campaign and makes the necessary adjustments when needed.

HIGH QUALITY TRAFFIC

All interested furniture market professionals are immediately directed to your website for a more detailed information about your event, product or service. That is, in general, you get more clicks and higher traffic with your advertising, at a lower cost.

BETTER WITH LOCALIZED LANDING

We encourage you to direct such traffic to a separate Russian language landing page (and we can even help you to translate the content), so that people landing on your website immediately feel that they are being cared for.

Reaching everywhere they are

We broadcast your digital display ads on various media channels covered by the most powerful Russian advertising platform (featuring most popular news websites, social networks, mail service providers, e-commerce & marketplaces, apps, etc.), and the only trigger is a recipient's device associated with an email from our database.

We distribute your online ads with no time or budget limitations, until the ordered number of high-quality clicks have been made to your website. Expected conversion rate into leads is up to 20%.

Reaching everywhere they are

We broadcast your digital display ads on various media channels covered by the most powerful Russian advertising platform (featuring most popular news websites, social networks, mail service providers, e-commerce & marketplaces, apps, etc.), and the only trigger is a recipient's device associated with an email from our database.

We distribute your online ads with no time or budget limitations, until the ordered number of high-quality clicks have been made to your website. Expected conversion rate into leads is up to 20%.

Price Options

You can choose a service package depending on the volume of traffic that you want to attract to your event’s / product website

-9%

MEDIUM

1,550
solid package to generate a good number of quality leads engaged in the Russian furniture market
  • 500+ clicks to your website
-19%

MAXIMUM

2,750
for major international events and brands aiming to attract maximum high-quality traffic from the Russian market
  • 1000+ clicks to your website

You are in good company!

The results of companies & events already advertised with us
are the most inspiring reason to try it out

Our clients: Informa Markets
Informa Markets produces more than 500 international B2B events and brands each year, bringing a diverse range of industries and specialist markets to life
Our clients: Koelnmesse
Koelnmesse organizes and conducts more than 80 trade fairs, exhibitions and events in Cologne and in the world’s most important markets outside Germany

Combine with
Direct Mailing

for maximum efficiency!